11 April 2018

6 Basic Steps for Starting A Successful Business

Starting your own business can be intimidating. Sometimes there is the fear of what if I fail? What will my friends and family think? However regardless of these thoughts one must take the leap of faith and kick start that great idea that has been on your mind.

Here are some basic steps on how to start a successful business:


1. Research the Idea
This is a very important stage of starting a business. At this stage you become aware of who your competitors are and any gaps that need to be filled in the market you intend on entering. It’s also the stage for you to look at how things are priced, processes, how things are marketed etc

2. Know Your Customer
Who are they? Where do they live? How old are they? What do they like? What do they dislike? Where can I advertise my business to them? This kind of information will help you get started strategically.

3. Develop A Business Plan
You can actually start a business without with one but having a business plan gives your business a good/right foundation to stand on.

4. Register the Business
This makes your business legal and people trust a legalized business.

5. Develop Your Brand Personality 
Decide on your logo, colour, letterhead, basically what differentiate your business from others.

6. Just Start 
No excuses! No moaning about lack of resources, just do it!